One of the most talked about multi-millionaires who has grown from a gym business to multiple multi-million-dollar companies as of 2025.
You might have gotten him in your social media feed giving advice on how to make money and grow a business and make a brand in 2025. Beyond such short, informative, and call-to-action videos that create a spark and strong desire among young people not just to dream, but to do, is a guy, Alex Hormozi, who made his first million dollars at the age of 23.
Below in the article you will discover that Alex Hormozi is more than just an entrepreneur and an author who has big titles on his list like $100M and $100M leads.
While you will also fulfill your hunger to get through about Alex Hormozi net worth, more importantly, how did he build a million-dollar empire while also breaking down the numbers behind his net worth and the business that made it possible?
Who is Alex Hormozi?
| Name | Alex Hormozi |
| Age | 36 years old (as of 2025) |
| Date of Birth | August 18, 1988 |
| tone | United States,Los Angeles, California |
| Residence | Las Vegas, Nevada, USA |
| Height | 5 feet 10 inches |
| Weight | Approx. 95 kgs |
| Spouse | Leila Hormozi |
| Children | No information |
| worth | Medium to tan complexion |
| Nickname | Alex |
| Religion | Not publicly disclosed |
| Net worth | Estimated $100 million+ (as of 2025) |
After all, Alex is not a typical traditional business influencer like you know. Instead, he is the bodybuilder cap guy and you will find him talking about sales, business, entrepreneurship, startup growth, and many more similar things online.
Alex, born in 1989, completed his degree from Vanderbilt University and worked a 9-5 job at a management consulting firm but soon got tired of the hectic 9-5 corporate schedule and left his well-paid job against his father’s will and started a gym.
He opened a brick-and-mortar gym to break the traditional family wealth barrier, and he did it too, as he successfully expanded his gym business to six other branches at different places.
Alex is not just an entrepreneur, bodybuilder, investor, and strategic advisor but also an author who had $100M and $100M leads in the list.
How did he start from zero?
Being a young guy with no connection and strong business background, Alex took the challenging journey at his early 20s, having no back support from anyone; instead, his father, from a medical background, wanted him to pursue a career in the corporate but destiny had different plans, and he kicked his well-paid corporate job to start a gym.
Alex launched his first gym and struggled similarly to an early beginner; he suffered brutally in the beginning, slept on the floor, and couldn’t afford the staff while handling everything by himself, from cleaning to sales, training and marketing all alone by himself.
He soon realized that it’s not only him who’s suffering the problem as a beginner in the startups; more than 99 % of the gym owners are struggling with the similar hurdles, and most of them are failing to cross the barrier. This thought cracked a business idea in his mind, which became the real turning point in his career.
He then approached such failing gyms and showed them what the problem is and why they are failing and offered a solution on how he can fix the errors in the system and turn their business into a profitable one within just months.
Didn’t the approach of Alex in his early entrepreneurship journey elate you in a real sense ?
Alex first clearly outlined the problems and needs of failing gym owners and offered solutions to them, which is a real learning from his life.
Isn’t that how big businesses are made?
Identify the problem, work to find the solution, make the solution and sell the solution in the form of product, service, goods and many more In the case of Alex, he sold his business tactics consultations, which got turned into a big business.
The approach is a proven golden tactic for him, as he transformed himself from sleeping on the floors to generating seven figures in revenue and made his Gym Launch business a multimillion-dollar powerhouse.
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From Gym lunch to Acquisition.com
Besides turning the gym business into a successful one, Alex’s move of leveling up the game and shifting focus to something big when needed is truly a game changer, which you will discover below.
Alex gained huge experience, knowledge, and profits from the gym launch business. He noticed that he wasn’t just good at making gym businesses; he was actually good at making and fixing the business by identifying gaps or needs and filling them.
He soon realized that in every business, poor management, poor offers, broken systems, and unseen marketing and sales are the real hurdles behind a successful business, whether it is a gym business, a supplement company or a software tool.
After years of experience and turning thousands of gym businesses into profitable ones, Alex realized that he had the potential to do something bigger than just the gym launch business.
His craving and hunger to achieve something big is the reason he founded Acquisition.com in 2021. Acquisition.com is a company that is designed to build and invest and grow the business.
Alex’s company is not much different from the traditional private equity company, but what makes them different is the approach of Alex and Helia because they took the responsibility on their own hands and worked to identify the gaps and problems with the founder and strive hard for the solution and apply them for the desired result, which is building a long-term relationship with loyal clients and lasting wealth, unlike traditional companies.
Also, they don’t pick random companies to work with; they pick the ones that have grown to some extent and are making something for them in their niche and are ready to be scaled up by proper tactics, a managed system, well-arranged sales, cluttered marketing, and operations from Alex and Helia.
Where does Alex Hormozi’s money come from?
Alex Hormozi’s net worth is not a result of a single source stream; rather, it is a combination of a proper strategic system where experience, knowledge, ownership and a brand.
Moreover, Alex is rich because of multiple scalable income sources, which are explored in depth down below.
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1. Investment in Company
Alex’s Acquisition.com he cofounded with his wife, Helia, is the main source of his wealth that strongly contributes to his net worth.
In short, they own some percentage of equity in exchange for business consultation and tactics to scale the business, and the growth of such companies generates wealth for Alex too.
In just 4 years, the couple has made their portfolio grow to more than $250 million in annual revenue.
2. Past Business Ventures
His past business ventures included Gym Launch, Prestige Labs, and ALAN; however, Alex had stepped away from those but had gained millions of dollars when he was playing an active role.
He sold the Gym launch and Prestige lab to a private equity sponsor company at a whopping amount of $46.2 million while ALAN was sold to another strategic buyer for all his stocks.
3. Alex’s Best Selling Books
If you have come this far reading this article, then you are aware of the fact that Alex has written two best-selling books, a $100M offer, and $100M leads, which have over 1 million copies sold and are actively ranking in the Amazon 1st and 2nd for marketing and sales.
Alex’s books are the best passive source of income that is passively contributing to Alex Hormozi’s net worth. His book, $100M Offer, is about crafting irresistible offers that sell themselves, while $100M Leads is about the way of getting traffic, attention and directly converting into lead generation at scale, while Amazon had made audiobook versions of these books too.
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4. Social media and Content Creation
Alex has a strong social media presence, amassing over 10 million followers across multiple social media platforms. Here’s a breakdown of his follower count and direct link to each profile (as of May 2025).
| Social media Platform | No. of followers | Direct Link |
| 3,500,000 | @hormozi | |
| YouTube | 3,330,000 | Alex Hormozi |
| TikTok | 900,000 | @hormozi |
| 150,000 | Alex Hormozi | |
| 717,000 | Alex Hormozi | |
| X (Twitter) | 571,800 | @Alexhormozi |
Instagram and TikTok’s short-form videos also assist in book sales and content promotion and build authority and engagement while playing an equally important role to generate awareness among young generations and LinkedIn attracts high profile clients to his business
Alex has a YouTube channel named Alex Hormozi, which was created on January 4, 2009 and more than 3500 videos have been uploaded so far, with more than 3.33 million subscribers and approximately 688 million total views so far as of May 2025.
He has monetized his YouTube channel, where he posts long, high-value videos that also direct the audience to his book and his site.
He is consistently uploading 4-5 videos per month on his YouTube channel and is fulfilling his promise of making real business knowledge and experience accessible to everyone, and they are strictly sticking with their mission.
According to the reports, his channel has an estimated monthly earning between $190k and $575k, which is comparatively high compared to similar other channels, while the engagement rate is also 2.98% and his average video length is 43.42 minutes.
Here’s a video of Alex on his YouTube channel where he is explaining how to think rich and explaining only hard work won’t make you rich.
While he has properly strategized his YouTube presence to promote his books and drive traffic to his business portfolio, Acquisition.com, he has dominantly established himself as a great entrepreneur in just 5 years.
In short, when people ask, What’s the net worth of Alex Hormozi? The answer is as bold as Alex himself, which is estimated to be around $100 million, which is contributed from the above-mentioned source and medium.
What can we learn from Him?
Alex is not just someone to admire for his success but someone whom you can admire for his practical skills, strategic planning and execution, sales and marketing, and building of business.
His journey is a clear demonstration of how skill and consistent efforts in a business can build opportunity and space for growth.
The power of ownership and selling value is not time, while scaling systems always win, and long-term games with proper strategic planning and execution are worth learning from Alex Hormozi’s life.
(All the information presented to you in this article is based on the publicly disclosed data and other information on Alex Hormozi and any sort of corrections are warmly welcomed in the comment box and via [email protected].)
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